NASHVILLE, TENNESSEE (JANUARY 21, 2010)—Fervent Records’ recording artist Sidewalk Prophets and the nation’s largest Bible ministry, the American Bible Society (ABS) recently, announced their campaign partnership to join together for new generation Bible engagement. As part of the “GET THE TRUTH” campaign, Sidewalk Prophets is inviting concert goers on the 2010 Winter Jam tour to text TRUTH to 31452 and receive daily Scripture sent to their phones from ABS as well as music downloads from Sidewalk Prophets and Word Entertainment. The goal is to encourage those in attendance to engage in daily Scripture reading through this text message program developed by ABS.
American Bible Society’s Director of Scripture Advocacy, Karina Lucero, expresses the organization’s excitement: “We at the American Bible Society are ecstatic to work alongside Sidewalk Prophets to get God’s Word into the hands and hearts of youth across the United States. We are praying that God will use this campaign to invite tens of thousands to begin a journey of lifetime engagement with the Bible.”
"We are thrilled to be teaming up with American Bible Society to help people dig deeper into the Word of God. The American Bible Society is an organization that has been diligently fighting the good fight by spreading God's Word to all corners of the world for nearly two centuries. The greatest part of working together is that you can visually witness in every member of the ABS staff that the Bible is their goal, their passion, and their love. We are honored to be touring the country with Winter Jam, and we are gratefully overwhelmed by the love and support of the American Bible Society in putting Christ and His words first in all we do." says Sidewalk Prophets’ frontman Dave Frey.
Word Entertainment COO, Rod Riley, echoes Lucero’s and Frey’s enthusiasm: “Word Entertainment is honored to be partnering with the American Bible Society for such an important and influential campaign. Sidewalk Prophets is the ideal artist to partner with ABS to share their vision of scripture engagement. We look forward to seeing the number of individuals reached through this campaign and who are encouraged to spend more time in the Word of God.”
Sidewalk Prophets, booked by Word’s own David Breen Agency, is currently on the Winter Jam tour through March and will then head out on the Rock n Worship Roadshow. On their self-proclaimed “VanGo Tour”, Sidewalk Prophets will perform for nearly 800,000 fans over the course of the 61 shows this spring. In conjunction with their touring efforts, Sidewalk Prophets has launched several online initiatives to spread the word in the online community. On the band’s website, fans can access an interactive Prize Wheel game, Twitter contest, and Facebook application as well as an area to upload content from each show.
Releasing in August 2009, Sidewalk Prophets debut record These Simple Truths scanned more than 10,000 units the first month of release. Their single “The Words I Would Say” held the number one spot on the AC Indicator radio chart for three consecutive weeks.
For more information about Sidewalk Prophets, visit http://www.sidewalkprophets.com.
For more information about American Bible Society, visit http://www.americanbible.org
About Word Entertainment
A leader in the music industry for more than 50 years, Word Entertainment, a Warner/Curb company, is a unique, comprehensive entertainment company comprised of multi-faceted artist service departments including publishing, merchandising, booking, and online initiatives. Word Entertainment represents some of the top names and brands in music, including Diamond Rio, Point Of Grace, BarlowGirl, Mark Schultz, Randy Travis, Big Daddy Weave, Group 1 Crew and Francesca Battistelli, and is home to Word Distribution, Word Print, The Breen Agency, Word Music Publishing and Word Label Group’s Word Records, Fervent Records, Myrrh Records and Squint Records.
About American Bible Society
Headquartered in New York City, the mission of the 193-year-old American Bible Society is to make the Bible available to every person in a language and format each can understand and afford, so that all people may experience its life changing message.
For more info on Sidewalk Prophets, visit the JFH Artists Database.
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